The Korean Business Research Institute has revealed the November 2026 brand reputation rankings for K-pop girl groups. The rankings were determined through an analysis of consumer participation, media coverage, communication, and community awareness indexes using big data collected from October 8 to November 8, 2026.
RESCENE held onto the No. 1 spot for the fourth consecutive month with a brand reputation index of 10,353,209, marking a 7.43 percent increase from October. The group’s keyword analysis highlighted high-ranking phrases like “REMINE” and “With,” while its top related terms included “comeback,” “overwhelming,” and “prove.” RESCENE’s positivity-negativity analysis also revealed a score of 96.81 percent positive reactions.
RESCENE recently made a comeback with their fourth mini album, PULSE, featuring the title track “With,” which soared to No. 1 on the Melon Top 100 chart just two hours after its release. The track also topped the real-time charts on Bugs and Genie, extending the momentum from their viral hit “LOVE ATTACK” and earning them their first music show trophy of the comeback on The Show.
IVE maintained their No. 2 position, with a brand reputation index of 4,493,746. In November, the group returned with their mini album Looks Can Kill IVE and its title track of the same name. The album debuted at No. 126 on the Billboard 200 while claiming No. 2 on the World Albums chart and No. 6 on the Top Album Sales chart. In South Korea, the release also topped both the weekly Album Chart and Retail Album Chart on Circle Chart.
BLACKPINK remained at No. 3 in November with a brand reputation index of 3,741,104. This month, the members focused heavily on solo activities. Jisoo released her pre-release single “ADDICTED” ahead of her first solo studio album, while Jennie’s collaboration “Dracula” with Tame Impala climbed to No. 3 on the Billboard Hot 100. Meanwhile, Lisa is preparing to meet fans through her VIVA LA LISA show in Las Vegas and will release her documentary film Always Lalisa on YouTube Premium this month.
ILLIT surged to No. 4 in November with a brand reputation index of 3,360,255, marking an impressive 114.94 percent increase from the previous month. The group made a comeback with their fifth mini album, BREAK EVEN, led by the title track “You’re Under Arrest,” which blends whistle sounds with electropop and features a music video where the members transform into undercover agents. The mini album also debuted at No. 6 on the Billboard 200.
Rounding out the top five, aespa recorded a brand reputation index of 2,761,953. Later this month, the group will celebrate their sixth debut anniversary with their fandom, MY, at the 2026 aespa FAN MEETING “MY 보고싶다 ae가” in Seoul—their first fan meeting in roughly three years—featuring special performances and interactive segments for longtime supporters.
Top 30 K-Pop Girl Group Brand Reputation Rankings (November 2026)
- RESCENE
- IVE
- BLACKPINK
- ILLIT
- aespa
- LE SSERAFIM
- TWICE
- Red Velvet
- KiiiKiii
- i-dle
- Apink
- Hearts2Hearts
- OH MY GIRL
- NMIXX
- Girls’ Generation
- A2O LITE
- H1-KEY
- izna
- fromis_9
- FIFTY FIFTY
- BABYMONSTER
- ITZY
- STAYC
- MAMAMOO
- tripleS
- WJSN
- MEOVV
- TUIDE
- I.O.I
- Girl’s Day
